fix: cohort CAC/ROAS desde deals Clientify y más contraste en dashboards

Los totales de Métricas usaban solo ad_daily (cohort a 0). Ahora suman
deals won; selectores y tipografía ganan contraste sobre fondo blanco.

Co-authored-by: Cursor <cursoragent@cursor.com>

src/app/dashboard/kpis/page.tsx

@@ -6,9 +6,11 @@ import { resolveActiveTenant, restGet } from '@/lib/tenant-context';
 import {
   AdDailyRow,
   CrmLeadRow,
+  DealWonRow,
   KpiWeeklyRow,
   buildChannelSeries,
   buildComparisons,
+  mergeDealsIntoWeekly,
   resolveWeeklyRows,
   sumDaily,
   sumWeekly,
@@ -46,7 +48,6 @@ async function fetchCrmLeads(
     return out;
   }
 
-  // Client path: RLS already scopes tenant
   const supabase = await createClient();
   for (let offset = 0; offset < 50000; offset += pageSize) {
     const { data } = await supabase
@@ -62,6 +63,50 @@ async function fetchCrmLeads(
   return out;
 }
 
+/** Won deals for cohort CAC / revenue / ROAS. */
+async function fetchWonDeals(
+  tenantId: string | null,
+  useServiceRole: boolean
+): Promise<DealWonRow[]> {
+  const select = 'amount,won_at,stage,tenant_id';
+  const pageSize = 1000;
+  const out: DealWonRow[] = [];
+
+  if (useServiceRole) {
+    const headers = serviceHeaders();
+    const base = supabaseUrl();
+    if (!headers || !base) return [];
+    const tidFilter = tenantId
+      ? `&tenant_id=eq.${encodeURIComponent(tenantId)}`
+      : '';
+    for (let offset = 0; offset < 50000; offset += pageSize) {
+      const r = await fetch(
+        `${base}/rest/v1/deals?select=${select}${tidFilter}&stage=eq.won&order=won_at.desc.nullslast&limit=${pageSize}&offset=${offset}`,
+        { headers, cache: 'no-store' }
+      );
+      if (!r.ok) break;
+      const chunk = (await r.json()) as DealWonRow[];
+      out.push(...chunk);
+      if (chunk.length < pageSize) break;
+    }
+    return out;
+  }
+
+  const supabase = await createClient();
+  for (let offset = 0; offset < 50000; offset += pageSize) {
+    const { data } = await supabase
+      .from('deals')
+      .select(select)
+      .eq('stage', 'won')
+      .order('won_at', { ascending: false, nullsFirst: false })
+      .range(offset, offset + pageSize - 1);
+    const chunk = (data as DealWonRow[]) || [];
+    out.push(...chunk);
+    if (chunk.length < pageSize) break;
+  }
+  return out;
+}
+
 export default async function KpisPage() {
   const supabase = await createClient();
   const {
@@ -75,9 +120,9 @@ export default async function KpisPage() {
   let weekly: KpiWeeklyRow[] = [];
   let daily: AdDailyRow[] = [];
   let crmLeads: CrmLeadRow[] = [];
+  let wonDeals: DealWonRow[] = [];
 
   if (agency && (ctx.portfolioWide || ctx.viaView)) {
-    // Service role for portfolio / zoom (bypass single-tenant RLS)
     if (ctx.portfolioWide) {
       const w = await restGet<KpiWeeklyRow[]>(
         '/rest/v1/kpi_weekly?select=*&order=week.desc'
@@ -87,8 +132,8 @@ export default async function KpisPage() {
       );
       weekly = w.data || [];
       daily = d.data || [];
-      // Attribution cross is clearest per-tenant; skip portfolio dump.
       crmLeads = [];
+      wonDeals = await fetchWonDeals(null, true);
     } else if (ctx.tenantId) {
       const tid = encodeURIComponent(ctx.tenantId);
       const w = await restGet<KpiWeeklyRow[]>(
@@ -100,6 +145,7 @@ export default async function KpisPage() {
       weekly = w.data || [];
       daily = d.data || [];
       crmLeads = await fetchCrmLeads(ctx.tenantId, true);
+      wonDeals = await fetchWonDeals(ctx.tenantId, true);
     }
   } else {
     const { data: w } = await supabase
@@ -114,15 +160,16 @@ export default async function KpisPage() {
     weekly = (w as KpiWeeklyRow[]) || [];
     daily = (d as AdDailyRow[]) || [];
     crmLeads = await fetchCrmLeads(ctx.tenantId, false);
+    wonDeals = await fetchWonDeals(ctx.tenantId, false);
   }
 
-  weekly = resolveWeeklyRows(weekly, daily);
+  weekly = mergeDealsIntoWeekly(resolveWeeklyRows(weekly, daily), wonDeals);
 
   const comparisons = buildComparisons(weekly);
   const month =
     comparisons.currentMonth.spend > 0 || comparisons.currentMonth.leads > 0
       ? comparisons.currentMonth
-      : sumWeekly(weekly); // fallback: all available weeks if current month empty
+      : sumWeekly(weekly);
   const dailyTotals = sumDaily(daily);
   const sparse = weekly.length < 4;
   const channelSeries = buildChannelSeries(weekly);
@@ -140,6 +187,7 @@ export default async function KpisPage() {
       channelPoints={channelSeries.points}
       dailyRows={daily}
       crmLeads={crmLeads}
+      wonDeals={wonDeals}
     />
   );
 }