feat: preview de placement en pipeline de creatividades

Cada pieza muestra mock Meta/Google Ads o RRSS (feed, Stories, LinkedIn) como el Ad Tracker, con copy, media y canal editables.

Co-authored-by: Cursor <cursoragent@cursor.com>

scripts/dokploy_apply_creatives_preview.py

@@ -0,0 +1,92 @@
+#!/usr/bin/env python3
+"""Apply sql/creatives_preview.sql via Dokploy supabase-db terminal."""
+from __future__ import annotations
+
+import base64
+import os
+import re
+import sys
+from pathlib import Path
+
+from playwright.sync_api import sync_playwright
+
+ROOT = Path("/Users/4ventures/4ventures-client-portal")
+BPS = Path("/Users/4ventures/Projects/bps-facturacion")
+SQL = ROOT / "sql" / "creatives_preview.sql"
+BASE = "https://dokploy.4ventures.es"
+
+
+def env(key: str) -> str:
+    v = os.environ.get(key, "").strip()
+    if v:
+        return v
+    p = BPS / ".env"
+    if not p.is_file():
+        return ""
+    for line in p.read_text().splitlines():
+        if line.startswith(f"{key}="):
+            return line.split("=", 1)[1].strip().strip('"').strip("'")
+    return ""
+
+
+def main() -> int:
+    email = env("DOKPLOY_EMAIL") or "marketing@4ventures.es"
+    password = env("DOKPLOY_PASSWORD")
+    b64 = base64.b64encode(SQL.read_text(encoding="utf-8").encode()).decode()
+    chunks = [b64[i : i + 180] for i in range(0, len(b64), 180)]
+
+    with sync_playwright() as p:
+        browser = p.chromium.launch(headless=True)
+        page = browser.new_page(viewport={"width": 1400, "height": 1000})
+        page.goto(BASE + "/", wait_until="domcontentloaded", timeout=90000)
+        page.wait_for_timeout(800)
+        if "/dashboard" not in page.url:
+            page.locator('input[type="email"], input[name="email"]').first.fill(email)
+            page.locator('input[type="password"]').first.fill(password)
+            page.locator('button[type="submit"]').first.click()
+            page.wait_for_url(re.compile(r"/dashboard"), timeout=90000)
+        print("login ok", flush=True)
+        page.goto(f"{BASE}/dashboard/docker", wait_until="domcontentloaded", timeout=120000)
+        page.wait_for_timeout(800)
+        page.locator("input[placeholder*='ilter' i], input[placeholder*='earch' i]").first.fill(
+            "supabase-db"
+        )
+        page.wait_for_timeout(1000)
+        page.keyboard.press("Escape")
+        page.wait_for_timeout(200)
+        page.get_by_role("button", name=re.compile(r"Open menu", re.I)).first.click()
+        page.wait_for_timeout(400)
+        page.get_by_text("Terminal", exact=True).click()
+        page.wait_for_timeout(1000)
+        if page.locator("button", has_text="Bash").count():
+            page.locator("button", has_text="Bash").first.click()
+        page.wait_for_timeout(2800)
+        if page.locator("textarea.xterm-helper-textarea").count():
+            page.locator("textarea.xterm-helper-textarea").first.click()
+
+        def run(cmd: str, wait: int = 800) -> None:
+            page.keyboard.type(cmd, delay=1)
+            page.keyboard.press("Enter")
+            page.wait_for_timeout(wait)
+
+        run("rm -f /tmp/cc.b64 /tmp/cc.sql; echo READY", 1200)
+        for i, ch in enumerate(chunks):
+            op = ">" if i == 0 else ">>"
+            run(f"printf '%s' '{ch}' {op} /tmp/cc.b64", 400)
+        run(
+            "base64 -d /tmp/cc.b64 > /tmp/cc.sql && "
+            "psql -U postgres -d postgres -v ON_ERROR_STOP=1 -f /tmp/cc.sql; echo EXIT:$?",
+            14000,
+        )
+        text = page.evaluate(
+            "() => (document.querySelector('.xterm-rows')||{}).innerText||''"
+        )
+        browser.close()
+        ok = "EXIT:0" in text
+        print("SQL_OK", ok, flush=True)
+        print(text[-600:], flush=True)
+        return 0 if ok else 6
+
+
+if __name__ == "__main__":
+    raise SystemExit(main())

sql/creatives_preview.sql

@@ -0,0 +1,89 @@
+-- Preview fields for creatives pipeline (ads + RRSS placement mocks)
+-- Idempotent.
+
+alter table public.creatives
+  add column if not exists channel text;
+
+alter table public.creatives
+  add column if not exists placement text;
+
+alter table public.creatives
+  add column if not exists format text;
+
+alter table public.creatives
+  add column if not exists headline text;
+
+alter table public.creatives
+  add column if not exists primary_text text;
+
+alter table public.creatives
+  add column if not exists description text;
+
+alter table public.creatives
+  add column if not exists cta text;
+
+alter table public.creatives
+  add column if not exists media_url text;
+
+alter table public.creatives
+  add column if not exists brand_name text;
+
+alter table public.creatives
+  add column if not exists landing_url text;
+
+alter table public.creatives
+  add column if not exists meta jsonb not null default '{}'::jsonb;
+
+-- Soft checks (nullable for legacy rows)
+do $$
+begin
+  if not exists (
+    select 1 from pg_constraint where conname = 'creatives_channel_check'
+  ) then
+    alter table public.creatives
+      add constraint creatives_channel_check
+      check (
+        channel is null
+        or channel in (
+          'meta_ads',
+          'google_ads',
+          'instagram',
+          'facebook',
+          'linkedin',
+          'tiktok',
+          'stories',
+          'other'
+        )
+      );
+  end if;
+end $$;
+
+do $$
+begin
+  if not exists (
+    select 1 from pg_constraint where conname = 'creatives_format_check'
+  ) then
+    alter table public.creatives
+      add constraint creatives_format_check
+      check (
+        format is null
+        or format in (
+          'image',
+          'video',
+          'carousel',
+          'reel',
+          'story',
+          'rsa',
+          'pmax',
+          'other'
+        )
+      );
+  end if;
+end $$;
+
+comment on column public.creatives.channel is
+  'Surface: meta_ads | google_ads | instagram | facebook | linkedin | stories…';
+comment on column public.creatives.placement is
+  'Placement mock: feed | stories | reels | search | display…';
+comment on column public.creatives.media_url is
+  'Public or signed URL for creative media preview';

src/app/api/creatives/route.ts

@@ -10,6 +10,31 @@ import {
   userRole,
 } from '@/lib/agency';
 
+const SELECT =
+  'id,title,status,channel,placement,format,headline,primary_text,description,cta,media_url,brand_name,landing_url,mime_type,bytes,created_at,updated_at';
+
+const CHANNELS = new Set([
+  'meta_ads',
+  'google_ads',
+  'instagram',
+  'facebook',
+  'linkedin',
+  'tiktok',
+  'stories',
+  'other',
+]);
+const FORMATS = new Set([
+  'image',
+  'video',
+  'carousel',
+  'reel',
+  'story',
+  'rsa',
+  'pmax',
+  'other',
+]);
+const ALLOWED_STATUS = new Set(['draft', 'in_review', 'approved', 'rejected']);
+
 async function resolveTenantId(user: {
   app_metadata?: Record<string, unknown>;
   user_metadata?: Record<string, unknown>;
@@ -23,6 +48,30 @@ async function resolveTenantId(user: {
   return { tenantId: homeTenantId(user), viaView: false };
 }
 
+function str(v: unknown, max = 2000): string | null {
+  if (typeof v !== 'string') return null;
+  const t = v.trim();
+  if (!t) return null;
+  return t.slice(0, max);
+}
+
+function previewFields(body: Record<string, unknown>) {
+  const channel = str(body.channel, 40);
+  const format = str(body.format, 40);
+  return {
+    channel: channel && CHANNELS.has(channel) ? channel : null,
+    placement: str(body.placement, 40),
+    format: format && FORMATS.has(format) ? format : null,
+    headline: str(body.headline, 500),
+    primary_text: str(body.primary_text, 8000),
+    description: str(body.description, 2000),
+    cta: str(body.cta, 120),
+    media_url: str(body.media_url, 2000),
+    brand_name: str(body.brand_name, 200),
+    landing_url: str(body.landing_url, 2000),
+  };
+}
+
 export async function GET() {
   const supabase = await createClient();
   const {
@@ -43,10 +92,23 @@ export async function GET() {
       );
     }
     const r = await fetch(
-      `${supabaseUrl()}/rest/v1/creatives?tenant_id=eq.${encodeURIComponent(tenantId)}&select=id,title,status,mime_type,bytes,created_at,updated_at&order=updated_at.desc`,
+      `${supabaseUrl()}/rest/v1/creatives?tenant_id=eq.${encodeURIComponent(tenantId)}&select=${SELECT}&order=updated_at.desc`,
       { headers, cache: 'no-store' }
     );
     if (!r.ok) {
+      // Fallback if preview columns not migrated yet
+      const fallback = await fetch(
+        `${supabaseUrl()}/rest/v1/creatives?tenant_id=eq.${encodeURIComponent(tenantId)}&select=id,title,status,mime_type,bytes,created_at,updated_at&order=updated_at.desc`,
+        { headers, cache: 'no-store' }
+      );
+      if (fallback.ok) {
+        return NextResponse.json({
+          creatives: await fallback.json(),
+          viewTenantId: tenantId,
+          warning:
+            'Aplica sql/creatives_preview.sql para canales, copy y media preview',
+        });
+      }
       return NextResponse.json({
         creatives: [],
         warning: await r.text(),
@@ -61,14 +123,25 @@ export async function GET() {
 
   const { data, error } = await supabase
     .from('creatives')
-    .select('id,title,status,mime_type,bytes,created_at,updated_at')
+    .select(SELECT)
     .order('updated_at', { ascending: false });
 
   if (error) {
-    return NextResponse.json(
-      { creatives: [], warning: error.message },
-      { status: 200 }
-    );
+    const { data: basic, error: e2 } = await supabase
+      .from('creatives')
+      .select('id,title,status,mime_type,bytes,created_at,updated_at')
+      .order('updated_at', { ascending: false });
+    if (e2) {
+      return NextResponse.json(
+        { creatives: [], warning: error.message },
+        { status: 200 }
+      );
+    }
+    return NextResponse.json({
+      creatives: basic ?? [],
+      warning:
+        'Aplica sql/creatives_preview.sql para canales, copy y media preview',
+    });
   }
 
   return NextResponse.json({ creatives: data ?? [] });
@@ -88,8 +161,8 @@ export async function POST(req: NextRequest) {
     return NextResponse.json({ error: 'Usuario sin tenant_id' }, { status: 403 });
   }
 
-  const body = await req.json().catch(() => ({}));
-  const title = typeof body.title === 'string' ? body.title.trim() : '';
+  const body = (await req.json().catch(() => ({}))) as Record<string, unknown>;
+  const title = str(body.title, 300);
   if (!title) {
     return NextResponse.json({ error: 'title requerido' }, { status: 400 });
   }
@@ -99,6 +172,7 @@ export async function POST(req: NextRequest) {
     title,
     status: 'draft',
     created_by: user.id,
+    ...previewFields(body),
   };
 
   if (viaView) {
@@ -131,18 +205,36 @@ export async function POST(req: NextRequest) {
   const { data, error } = await supabase
     .from('creatives')
     .insert(row)
-    .select('id,title,status,created_at')
+    .select(SELECT)
     .single();
 
   if (error) {
-    return NextResponse.json({ error: error.message }, { status: 500 });
+    // Retry without preview columns if migration pending
+    const { data: basic, error: e2 } = await supabase
+      .from('creatives')
+      .insert({
+        tenant_id: tenantId,
+        title,
+        status: 'draft',
+        created_by: user.id,
+      })
+      .select('id,title,status,created_at')
+      .single();
+    if (e2) {
+      return NextResponse.json({ error: error.message }, { status: 500 });
+    }
+    return NextResponse.json(
+      {
+        creative: basic,
+        warning: 'Preview columns missing — apply sql/creatives_preview.sql',
+      },
+      { status: 201 }
+    );
   }
 
   return NextResponse.json({ creative: data }, { status: 201 });
 }
 
-const ALLOWED = new Set(['draft', 'in_review', 'approved', 'rejected']);
-
 export async function PATCH(req: NextRequest) {
   const supabase = await createClient();
   const {
@@ -152,11 +244,23 @@ export async function PATCH(req: NextRequest) {
     return NextResponse.json({ error: 'Unauthorized' }, { status: 401 });
   }
 
-  const body = await req.json().catch(() => ({}));
-  const id = typeof body.id === 'string' ? body.id.trim() : '';
-  const status = typeof body.status === 'string' ? body.status.trim() : '';
-  if (!id || !ALLOWED.has(status)) {
-    return NextResponse.json({ error: 'id y status válidos requeridos' }, { status: 400 });
+  const body = (await req.json().catch(() => ({}))) as Record<string, unknown>;
+  const id = str(body.id, 80);
+  if (!id) {
+    return NextResponse.json({ error: 'id requerido' }, { status: 400 });
+  }
+
+  const clean: Record<string, unknown> = {
+    updated_at: new Date().toISOString(),
+  };
+  if (typeof body.status === 'string' && ALLOWED_STATUS.has(body.status)) {
+    clean.status = body.status;
+  }
+  const title = str(body.title, 300);
+  if (title) clean.title = title;
+
+  for (const [k, v] of Object.entries(previewFields(body))) {
+    if (k in body) clean[k] = v;
   }
 
   const agency = isAgencyRole(userRole(user));
@@ -172,10 +276,7 @@ export async function PATCH(req: NextRequest) {
           'Content-Type': 'application/json',
           Prefer: 'return=representation',
         },
-        body: JSON.stringify({
-          status,
-          updated_at: new Date().toISOString(),
-        }),
+        body: JSON.stringify(clean),
       }
     );
     if (!r.ok) {
@@ -187,9 +288,9 @@ export async function PATCH(req: NextRequest) {
 
   const { data, error } = await supabase
     .from('creatives')
-    .update({ status, updated_at: new Date().toISOString() })
+    .update(clean)
     .eq('id', id)
-    .select('id,title,status')
+    .select(SELECT)
     .single();
   if (error) {
     return NextResponse.json({ error: error.message }, { status: 500 });

src/app/dashboard/creatives/page.tsx

@@ -1,191 +1,11 @@
 /**
- * Pipeline de creatividades publicitarias del cliente en contexto.
- * No es la librería de assets (documentos) ni el sync live de Meta — es la cola de aprobación.
+ * Pipeline de creatividades — cola de aprobación con preview de placement
+ * (Meta/Google Ads + RRSS), estilo Ad Tracker.
  */
 'use client';
 
-import React, { FormEvent, useEffect, useState } from 'react';
-import { Image as ImageIcon, Plus, Trash2 } from 'lucide-react';
-
-type Creative = {
-  id: string;
-  title: string;
-  status: string;
-  created_at?: string;
-};
-
-const STATUSES = [
-  { id: 'draft', label: 'Borrador' },
-  { id: 'in_review', label: 'En review' },
-  { id: 'approved', label: 'Aprobado' },
-  { id: 'rejected', label: 'Rechazado' },
-] as const;
+import CreativesPipeline from '@/components/CreativesPipeline';
 
 export default function CreativesPage() {
-  const [creatives, setCreatives] = useState<Creative[]>([]);
-  const [title, setTitle] = useState('');
-  const [warning, setWarning] = useState<string | null>(null);
-  const [err, setErr] = useState<string | null>(null);
-  const [loading, setLoading] = useState(true);
-  const [busyId, setBusyId] = useState<string | null>(null);
-
-  async function load() {
-    setLoading(true);
-    const res = await fetch('/api/creatives');
-    const data = await res.json();
-    setCreatives(data.creatives ?? []);
-    setWarning(data.warning ?? null);
-    setLoading(false);
-  }
-
-  useEffect(() => {
-    void load();
-  }, []);
-
-  async function create(e: FormEvent) {
-    e.preventDefault();
-    setErr(null);
-    const res = await fetch('/api/creatives', {
-      method: 'POST',
-      headers: { 'Content-Type': 'application/json' },
-      body: JSON.stringify({ title }),
-    });
-    const data = await res.json();
-    if (!res.ok) {
-      setErr(data.error ?? 'Error al crear');
-      return;
-    }
-    setTitle('');
-    await load();
-  }
-
-  async function setStatus(id: string, status: string) {
-    setBusyId(id);
-    setErr(null);
-    const res = await fetch('/api/creatives', {
-      method: 'PATCH',
-      headers: { 'Content-Type': 'application/json' },
-      body: JSON.stringify({ id, status }),
-    });
-    const data = await res.json();
-    if (!res.ok) setErr(data.error ?? 'No se pudo actualizar');
-    await load();
-    setBusyId(null);
-  }
-
-  async function remove(id: string) {
-    if (!confirm('¿Borrar esta creatividad?')) return;
-    setBusyId(id);
-    setErr(null);
-    const res = await fetch(`/api/creatives?id=${encodeURIComponent(id)}`, {
-      method: 'DELETE',
-    });
-    const data = await res.json().catch(() => ({}));
-    if (!res.ok) setErr(data.error ?? 'No se pudo borrar');
-    await load();
-    setBusyId(null);
-  }
-
-  return (
-    <div className="space-y-8">
-      <div>
-        <h2 className="text-2xl font-bold tracking-tight text-white">
-          Pipeline de creatividades
-        </h2>
-        <p className="text-sm text-gray-400 mt-1 max-w-2xl">
-          Cola de aprobación de piezas ads del <strong className="text-gray-300">cliente en contexto</strong> (selector arriba):
-          borrador → review → aprobado. No sustituye Meta Ads Manager; el sync
-          automático de anuncios live llegará con la integración Meta.
-        </p>
-      </div>
-
-      {warning && (
-        <p className="text-xs text-amber-400/90 border border-amber-500/20 rounded-lg px-3 py-2">
-          {warning}
-        </p>
-      )}
-      {err && <p className="text-xs text-red-400">{err}</p>}
-
-      <form onSubmit={create} className="flex gap-3 items-end">
-        <div className="flex-1">
-          <label className="text-[11px] uppercase text-gray-500">
-            Nueva pieza
-          </label>
-          <input
-            className="mt-1 w-full rounded-lg bg-gray-900 border border-gray-700 px-3 py-2 text-sm text-white"
-            value={title}
-            onChange={(e) => setTitle(e.target.value)}
-            placeholder="Video Meta · testimonial ES"
-            required
-          />
-        </div>
-        <button
-          type="submit"
-          className="inline-flex items-center gap-2 rounded-lg bg-brand-500/90 hover:bg-brand-500 px-4 py-2 text-sm font-medium text-white"
-        >
-          <Plus className="w-4 h-4" /> Añadir
-        </button>
-      </form>
-
-      {loading ? (
-        <p className="text-sm text-gray-500">Cargando…</p>
-      ) : creatives.length === 0 ? (
-        <div className="bg-[#111827] border border-dashed border-gray-700 rounded-xl p-12 text-center">
-          <ImageIcon className="w-10 h-10 text-gray-600 mx-auto mb-3" />
-          <p className="text-gray-300 font-medium">Pipeline vacío</p>
-          <p className="text-xs text-gray-500 mt-2 max-w-md mx-auto">
-            Úsalo para piezas en producción creativa por cliente. La biblioteca
-            de activos guarda archivos validados (PDF, Excel, packs…); esto es
-            el flow de ads.
-          </p>
-        </div>
-      ) : (
-        <div className="grid grid-cols-1 md:grid-cols-2 xl:grid-cols-4 gap-4">
-          {STATUSES.map((col) => {
-            const items = creatives.filter((c) => c.status === col.id);
-            return (
-              <div key={col.id} className="space-y-2">
-                <p className="text-[11px] uppercase tracking-wider text-gray-500 font-semibold px-1">
-                  {col.label} ({items.length})
-                </p>
-                <ul className="space-y-2 min-h-[80px]">
-                  {items.map((c) => (
-                    <li
-                      key={c.id}
-                      className="rounded-lg border border-gray-800 bg-[#111827] p-3 space-y-2"
-                    >
-                      <p className="text-sm text-white font-medium">{c.title}</p>
-                      <div className="flex items-center gap-2">
-                        <select
-                          className="flex-1 text-[11px] rounded bg-gray-900 border border-gray-700 text-gray-300 px-2 py-1"
-                          value={c.status}
-                          disabled={busyId === c.id}
-                          onChange={(e) => setStatus(c.id, e.target.value)}
-                        >
-                          {STATUSES.map((s) => (
-                            <option key={s.id} value={s.id}>
-                              {s.label}
-                            </option>
-                          ))}
-                        </select>
-                        <button
-                          type="button"
-                          title="Borrar"
-                          disabled={busyId === c.id}
-                          onClick={() => remove(c.id)}
-                          className="p-1.5 rounded text-gray-500 hover:text-red-400 hover:bg-red-500/10"
-                        >
-                          <Trash2 className="w-3.5 h-3.5" />
-                        </button>
-                      </div>
-                    </li>
-                  ))}
-                </ul>
-              </div>
-            );
-          })}
-        </div>
-      )}
-    </div>
-  );
+  return <CreativesPipeline />;
 }

src/components/CreativePlacementPreview.tsx

@@ -0,0 +1,458 @@
+'use client';
+
+import React from 'react';
+import {
+  Facebook,
+  Instagram,
+  Linkedin,
+  Megaphone,
+  Play,
+  ImageIcon,
+} from 'lucide-react';
+
+export type CreativeChannel =
+  | 'meta_ads'
+  | 'google_ads'
+  | 'instagram'
+  | 'facebook'
+  | 'linkedin'
+  | 'tiktok'
+  | 'stories'
+  | 'other';
+
+export type CreativeFormat =
+  | 'image'
+  | 'video'
+  | 'carousel'
+  | 'reel'
+  | 'story'
+  | 'rsa'
+  | 'pmax'
+  | 'other';
+
+export type CreativePreviewData = {
+  title: string;
+  channel?: string | null;
+  placement?: string | null;
+  format?: string | null;
+  headline?: string | null;
+  primary_text?: string | null;
+  description?: string | null;
+  cta?: string | null;
+  media_url?: string | null;
+  brand_name?: string | null;
+  landing_url?: string | null;
+};
+
+function hostOf(url?: string | null): string {
+  if (!url) return 'ejemplo.com';
+  try {
+    return new URL(url).hostname.replace(/^www\./, '');
+  } catch {
+    return url.replace(/^https?:\/\//, '').split('/')[0] || 'ejemplo.com';
+  }
+}
+
+function MediaBlock({
+  data,
+  tall,
+  dark,
+}: {
+  data: CreativePreviewData;
+  tall?: boolean;
+  dark?: boolean;
+}) {
+  const url = data.media_url?.trim();
+  const isVideo =
+    (data.format || '').toLowerCase() === 'video' ||
+    (data.format || '').toLowerCase() === 'reel' ||
+    Boolean(url && /\.(mp4|webm|mov)(\?|$)/i.test(url));
+
+  if (url && isVideo) {
+    return (
+      <video
+        src={url}
+        className={`w-full object-cover ${tall ? 'h-full min-h-[220px]' : 'aspect-[4/5]'}`}
+        muted
+        playsInline
+        controls
+        preload="metadata"
+      />
+    );
+  }
+  if (url) {
+    // eslint-disable-next-line @next/next/no-img-element
+    return (
+      <img
+        src={url}
+        alt={data.headline || data.title}
+        className={`w-full object-cover ${tall ? 'h-full min-h-[220px]' : 'aspect-[4/5]'}`}
+      />
+    );
+  }
+
+  return (
+    <div
+      className={`w-full flex flex-col items-center justify-center gap-2 ${
+        tall ? 'h-full min-h-[220px]' : 'aspect-[4/5]'
+      } ${dark ? 'bg-gradient-to-br from-[#16204A] to-[#0B0F19]' : 'bg-gradient-to-br from-gray-800 to-gray-900'}`}
+    >
+      {(data.format || '').toLowerCase() === 'video' ||
+      (data.format || '').toLowerCase() === 'reel' ? (
+        <Play className="w-10 h-10 text-white/50" />
+      ) : (
+        <ImageIcon className="w-10 h-10 text-white/40" />
+      )}
+      <p className="text-[11px] text-white/60 px-4 text-center line-clamp-3">
+        {data.headline || data.title}
+      </p>
+      <p className="text-[10px] text-white/35 uppercase tracking-wider">
+        Sin media · añade URL
+      </p>
+    </div>
+  );
+}
+
+function PhoneChrome({
+  pill,
+  children,
+  stories,
+}: {
+  pill: string;
+  children: React.ReactNode;
+  stories?: boolean;
+}) {
+  return (
+    <div
+      className={`rounded-2xl overflow-hidden border border-gray-700 bg-black shadow-lg shadow-black/40 ${
+        stories ? 'aspect-[9/16] max-h-[420px]' : ''
+      }`}
+    >
+      <div className="flex items-center justify-between px-3 py-2 bg-[#111827] border-b border-gray-800">
+        <span className="text-[10px] font-bold tracking-wide text-sky-300 uppercase">
+          {pill}
+        </span>
+        <span className="w-8 h-1 rounded-full bg-gray-600" />
+      </div>
+      <div className={stories ? 'h-[calc(100%-36px)]' : ''}>{children}</div>
+    </div>
+  );
+}
+
+function MetaFeedPreview({ data }: { data: CreativePreviewData }) {
+  const brand = data.brand_name || 'Marca';
+  return (
+    <PhoneChrome pill="Meta Ads · feed">
+      <div className="bg-white text-gray-900">
+        <div className="flex items-center gap-2 px-3 py-2">
+          <div className="w-8 h-8 rounded-full bg-[#7C66B8] text-white text-[10px] font-bold flex items-center justify-center">
+            {brand.slice(0, 2).toUpperCase()}
+          </div>
+          <div className="min-w-0 flex-1">
+            <p className="text-xs font-bold truncate">{brand}</p>
+            <p className="text-[10px] text-gray-500">Patrocinado · Meta</p>
+          </div>
+          <Megaphone className="w-3.5 h-3.5 text-gray-400" />
+        </div>
+        {data.primary_text ? (
+          <p className="px-3 pb-2 text-[12px] leading-snug line-clamp-3">
+            {data.primary_text}
+          </p>
+        ) : null}
+        <MediaBlock data={data} />
+        <div className="px-3 py-2.5 border-t border-gray-100 flex items-start justify-between gap-2">
+          <div className="min-w-0">
+            <p className="text-[10px] text-gray-500 uppercase tracking-wide truncate">
+              {hostOf(data.landing_url)}
+            </p>
+            <p className="text-sm font-semibold line-clamp-2">
+              {data.headline || data.title}
+            </p>
+            {data.description ? (
+              <p className="text-[11px] text-gray-600 line-clamp-2 mt-0.5">
+                {data.description}
+              </p>
+            ) : null}
+          </div>
+          <span className="shrink-0 text-[10px] font-bold px-2.5 py-1.5 rounded bg-gray-100 border border-gray-200">
+            {data.cta || 'Más info'}
+          </span>
+        </div>
+      </div>
+    </PhoneChrome>
+  );
+}
+
+function InstagramFeedPreview({ data }: { data: CreativePreviewData }) {
+  const brand = data.brand_name || 'cuenta';
+  return (
+    <PhoneChrome pill="Instagram · feed">
+      <div className="bg-white text-gray-900">
+        <div className="flex items-center gap-2 px-3 py-2">
+          <div className="w-7 h-7 rounded-full bg-gradient-to-tr from-amber-400 via-pink-500 to-violet-600 p-[2px]">
+            <div className="w-full h-full rounded-full bg-white flex items-center justify-center text-[9px] font-bold text-pink-600">
+              {brand.slice(0, 2).toUpperCase()}
+            </div>
+          </div>
+          <p className="text-xs font-bold flex-1 truncate">{brand}</p>
+          <Instagram className="w-3.5 h-3.5 text-pink-500" />
+        </div>
+        <MediaBlock data={data} />
+        <div className="px-3 py-2 space-y-1">
+          <p className="text-[12px] leading-snug">
+            <span className="font-bold mr-1">{brand}</span>
+            <span className="line-clamp-4">
+              {data.primary_text || data.headline || data.title}
+            </span>
+          </p>
+          {data.cta ? (
+            <p className="text-[11px] text-sky-600 font-semibold">{data.cta}</p>
+          ) : null}
+        </div>
+      </div>
+    </PhoneChrome>
+  );
+}
+
+function StoriesPreview({ data }: { data: CreativePreviewData }) {
+  const brand = data.brand_name || 'cuenta';
+  return (
+    <PhoneChrome pill="Stories · 9:16" stories>
+      <div className="relative h-full bg-black text-white">
+        <div className="absolute inset-0">
+          <MediaBlock data={data} tall dark />
+        </div>
+        <div className="absolute inset-x-0 top-0 p-3 bg-gradient-to-b from-black/70 to-transparent">
+          <div className="flex gap-1 mb-2">
+            <div className="h-0.5 flex-1 rounded bg-white" />
+            <div className="h-0.5 flex-1 rounded bg-white/30" />
+          </div>
+          <div className="flex items-center gap-2">
+            <div className="w-7 h-7 rounded-full bg-white/20 text-[9px] font-bold flex items-center justify-center">
+              {brand.slice(0, 2).toUpperCase()}
+            </div>
+            <p className="text-xs font-bold">{brand}</p>
+            <span className="text-[10px] text-white/60">ahora</span>
+          </div>
+        </div>
+        <div className="absolute inset-x-0 bottom-0 p-4 bg-gradient-to-t from-black/80 to-transparent space-y-2">
+          <p className="text-sm font-semibold line-clamp-3">
+            {data.headline || data.primary_text || data.title}
+          </p>
+          {data.cta ? (
+            <span className="inline-block text-[11px] font-bold px-3 py-1.5 rounded-full bg-white text-black">
+              {data.cta}
+            </span>
+          ) : (
+            <span className="inline-block text-[10px] text-white/70">
+              Sticker / encuesta
+            </span>
+          )}
+        </div>
+      </div>
+    </PhoneChrome>
+  );
+}
+
+function LinkedInPreview({ data }: { data: CreativePreviewData }) {
+  const brand = data.brand_name || 'Empresa';
+  return (
+    <PhoneChrome pill="LinkedIn · feed">
+      <div className="bg-white text-gray-900">
+        <div className="flex items-start gap-2 px-3 py-2.5">
+          <div className="w-9 h-9 rounded bg-[#0A66C2] text-white text-[10px] font-bold flex items-center justify-center">
+            {brand.slice(0, 2).toUpperCase()}
+          </div>
+          <div className="min-w-0 flex-1">
+            <p className="text-xs font-bold truncate">{brand}</p>
+            <p className="text-[10px] text-gray-500">Promocionado · LinkedIn</p>
+          </div>
+          <Linkedin className="w-3.5 h-3.5 text-[#0A66C2]" />
+        </div>
+        <p className="px-3 pb-2 text-[12px] leading-snug whitespace-pre-wrap line-clamp-5">
+          {data.primary_text || data.headline || data.title}
+        </p>
+        {(data.media_url || data.format === 'image' || data.format === 'video') && (
+          <MediaBlock data={data} />
+        )}
+        <div className="px-3 py-2 border-t border-gray-100 flex items-center justify-between">
+          <p className="text-[11px] text-gray-500 truncate">
+            {data.headline || 'Ver más'}
+          </p>
+          <span className="text-[10px] font-bold text-[#0A66C2]">
+            {data.cta || 'Saber más'}
+          </span>
+        </div>
+      </div>
+    </PhoneChrome>
+  );
+}
+
+function FacebookFeedPreview({ data }: { data: CreativePreviewData }) {
+  const brand = data.brand_name || 'Página';
+  return (
+    <PhoneChrome pill="Facebook · feed">
+      <div className="bg-white text-gray-900">
+        <div className="flex items-center gap-2 px-3 py-2">
+          <div className="w-8 h-8 rounded-full bg-[#1877F2] text-white text-[10px] font-bold flex items-center justify-center">
+            {brand.slice(0, 1).toUpperCase()}
+          </div>
+          <div className="min-w-0 flex-1">
+            <p className="text-xs font-bold truncate">{brand}</p>
+            <p className="text-[10px] text-gray-500">Patrocinado</p>
+          </div>
+          <Facebook className="w-3.5 h-3.5 text-[#1877F2]" />
+        </div>
+        {data.primary_text ? (
+          <p className="px-3 pb-2 text-[12px] leading-snug line-clamp-3">
+            {data.primary_text}
+          </p>
+        ) : null}
+        <MediaBlock data={data} />
+        <div className="px-3 py-2 bg-gray-50 border-t border-gray-100 flex justify-between gap-2 items-center">
+          <div className="min-w-0">
+            <p className="text-[10px] text-gray-500 uppercase truncate">
+              {hostOf(data.landing_url)}
+            </p>
+            <p className="text-sm font-semibold line-clamp-2">
+              {data.headline || data.title}
+            </p>
+          </div>
+          <span className="shrink-0 text-[10px] font-bold px-2.5 py-1.5 rounded bg-gray-200">
+            {data.cta || 'Más información'}
+          </span>
+        </div>
+      </div>
+    </PhoneChrome>
+  );
+}
+
+function GoogleSearchPreview({ data }: { data: CreativePreviewData }) {
+  const host = hostOf(data.landing_url);
+  return (
+    <div className="rounded-2xl border border-gray-700 bg-white text-gray-900 p-4 shadow-lg">
+      <p className="text-[10px] font-bold uppercase tracking-wider text-sky-600 mb-2">
+        Google Ads · búsqueda
+      </p>
+      <p className="text-[11px] text-emerald-800">
+        Anuncio · <span className="text-gray-600">{host}</span>
+      </p>
+      <p className="text-lg text-[#1a0dab] font-medium leading-snug mt-0.5">
+        {data.headline || data.title}
+      </p>
+      <p className="text-[13px] text-gray-700 mt-1 line-clamp-3">
+        {data.description || data.primary_text || 'Descripción del anuncio…'}
+      </p>
+      {data.cta ? (
+        <p className="text-[11px] text-sky-700 mt-2 font-semibold">{data.cta}</p>
+      ) : null}
+    </div>
+  );
+}
+
+function GoogleDisplayPreview({ data }: { data: CreativePreviewData }) {
+  return (
+    <div className="rounded-2xl border border-gray-700 bg-[#111827] overflow-hidden">
+      <p className="text-[10px] font-bold uppercase tracking-wider text-sky-400 px-3 py-2 border-b border-gray-800">
+        Google Ads · display / PMax
+      </p>
+      <MediaBlock data={data} />
+      <div className="p-3 bg-white text-gray-900">
+        <p className="text-sm font-bold line-clamp-2">
+          {data.headline || data.title}
+        </p>
+        <p className="text-[11px] text-gray-600 line-clamp-2 mt-1">
+          {data.description || data.primary_text}
+        </p>
+        <p className="text-[10px] text-gray-400 mt-2">{hostOf(data.landing_url)}</p>
+      </div>
+    </div>
+  );
+}
+
+/** Renders a placement mock like Ad Tracker phone / Google RSA cards. */
+export default function CreativePlacementPreview({
+  data,
+  compact,
+}: {
+  data: CreativePreviewData;
+  compact?: boolean;
+}) {
+  const channel = (data.channel || '').toLowerCase();
+  const placement = (data.placement || '').toLowerCase();
+  const format = (data.format || '').toLowerCase();
+
+  let body: React.ReactNode;
+
+  if (channel === 'google_ads' || format === 'rsa') {
+    body =
+      format === 'pmax' || placement === 'display' ? (
+        <GoogleDisplayPreview data={data} />
+      ) : (
+        <GoogleSearchPreview data={data} />
+      );
+  } else if (
+    channel === 'stories' ||
+    placement === 'stories' ||
+    format === 'story'
+  ) {
+    body = <StoriesPreview data={data} />;
+  } else if (channel === 'linkedin') {
+    body = <LinkedInPreview data={data} />;
+  } else if (channel === 'instagram') {
+    body =
+      placement === 'reels' || format === 'reel' ? (
+        <StoriesPreview data={data} />
+      ) : (
+        <InstagramFeedPreview data={data} />
+      );
+  } else if (channel === 'facebook') {
+    body = <FacebookFeedPreview data={data} />;
+  } else if (channel === 'meta_ads' || channel === 'tiktok' || !channel) {
+    body =
+      placement === 'stories' || format === 'story' ? (
+        <StoriesPreview data={data} />
+      ) : (
+        <MetaFeedPreview data={data} />
+      );
+  } else {
+    body = <MetaFeedPreview data={data} />;
+  }
+
+  return (
+    <div className={compact ? 'max-w-[280px]' : 'w-full max-w-[320px]'}>
+      {body}
+    </div>
+  );
+}
+
+export const CHANNEL_OPTIONS: { id: CreativeChannel; label: string }[] = [
+  { id: 'meta_ads', label: 'Meta Ads' },
+  { id: 'google_ads', label: 'Google Ads' },
+  { id: 'instagram', label: 'Instagram (orgánico)' },
+  { id: 'facebook', label: 'Facebook (orgánico)' },
+  { id: 'linkedin', label: 'LinkedIn' },
+  { id: 'stories', label: 'Stories' },
+  { id: 'tiktok', label: 'TikTok' },
+  { id: 'other', label: 'Otro' },
+];
+
+export const FORMAT_OPTIONS: { id: CreativeFormat; label: string }[] = [
+  { id: 'image', label: 'Imagen' },
+  { id: 'video', label: 'Vídeo' },
+  { id: 'carousel', label: 'Carrusel' },
+  { id: 'reel', label: 'Reel' },
+  { id: 'story', label: 'Story' },
+  { id: 'rsa', label: 'RSA (búsqueda)' },
+  { id: 'pmax', label: 'PMax / Display' },
+  { id: 'other', label: 'Otro' },
+];
+
+export const PLACEMENT_OPTIONS = [
+  { id: 'feed', label: 'Feed' },
+  { id: 'stories', label: 'Stories' },
+  { id: 'reels', label: 'Reels' },
+  { id: 'search', label: 'Búsqueda' },
+  { id: 'display', label: 'Display' },
+  { id: 'other', label: 'Otro' },
+];

src/components/CreativesPipeline.tsx

@@ -0,0 +1,681 @@
+'use client';
+
+import React, { FormEvent, useEffect, useMemo, useState } from 'react';
+import {
+  Image as ImageIcon,
+  Plus,
+  Trash2,
+  X,
+  Eye,
+} from 'lucide-react';
+import CreativePlacementPreview, {
+  CHANNEL_OPTIONS,
+  FORMAT_OPTIONS,
+  PLACEMENT_OPTIONS,
+  type CreativePreviewData,
+} from '@/components/CreativePlacementPreview';
+
+export type Creative = CreativePreviewData & {
+  id: string;
+  status: string;
+  created_at?: string;
+  updated_at?: string;
+};
+
+const STATUSES = [
+  { id: 'draft', label: 'Borrador' },
+  { id: 'in_review', label: 'En review' },
+  { id: 'approved', label: 'Aprobado' },
+  { id: 'rejected', label: 'Rechazado' },
+] as const;
+
+const inputCls =
+  'mt-1 w-full rounded-lg bg-gray-900 border border-gray-700 px-3 py-2 text-sm text-white';
+
+type Draft = {
+  title: string;
+  channel: string;
+  placement: string;
+  format: string;
+  headline: string;
+  primary_text: string;
+  description: string;
+  cta: string;
+  media_url: string;
+  brand_name: string;
+  landing_url: string;
+};
+
+const emptyDraft = (): Draft => ({
+  title: '',
+  channel: 'meta_ads',
+  placement: 'feed',
+  format: 'image',
+  headline: '',
+  primary_text: '',
+  description: '',
+  cta: 'Más información',
+  media_url: '',
+  brand_name: '',
+  landing_url: '',
+});
+
+function channelLabel(id?: string | null) {
+  return CHANNEL_OPTIONS.find((c) => c.id === id)?.label || id || '—';
+}
+
+export default function CreativesPipeline() {
+  const [creatives, setCreatives] = useState<Creative[]>([]);
+  const [draft, setDraft] = useState<Draft>(emptyDraft);
+  const [warning, setWarning] = useState<string | null>(null);
+  const [err, setErr] = useState<string | null>(null);
+  const [loading, setLoading] = useState(true);
+  const [busyId, setBusyId] = useState<string | null>(null);
+  const [selected, setSelected] = useState<Creative | null>(null);
+  const [showForm, setShowForm] = useState(false);
+  const [filter, setFilter] = useState<'all' | string>('all');
+
+  async function load() {
+    setLoading(true);
+    const res = await fetch('/api/creatives');
+    const data = await res.json();
+    setCreatives(data.creatives ?? []);
+    setWarning(data.warning ?? null);
+    setLoading(false);
+  }
+
+  useEffect(() => {
+    void load();
+  }, []);
+
+  const filtered = useMemo(() => {
+    if (filter === 'all') return creatives;
+    if (filter === 'ads') {
+      return creatives.filter((c) =>
+        ['meta_ads', 'google_ads'].includes(c.channel || '')
+      );
+    }
+    if (filter === 'rrss') {
+      return creatives.filter((c) =>
+        ['instagram', 'facebook', 'linkedin', 'stories', 'tiktok'].includes(
+          c.channel || ''
+        )
+      );
+    }
+    return creatives.filter((c) => c.status === filter);
+  }, [creatives, filter]);
+
+  async function create(e: FormEvent) {
+    e.preventDefault();
+    setErr(null);
+    const res = await fetch('/api/creatives', {
+      method: 'POST',
+      headers: { 'Content-Type': 'application/json' },
+      body: JSON.stringify(draft),
+    });
+    const data = await res.json();
+    if (!res.ok) {
+      setErr(data.error ?? 'Error al crear');
+      return;
+    }
+    setDraft(emptyDraft());
+    setShowForm(false);
+    await load();
+  }
+
+  async function setStatus(id: string, status: string) {
+    setBusyId(id);
+    setErr(null);
+    const res = await fetch('/api/creatives', {
+      method: 'PATCH',
+      headers: { 'Content-Type': 'application/json' },
+      body: JSON.stringify({ id, status }),
+    });
+    const data = await res.json();
+    if (!res.ok) setErr(data.error ?? 'No se pudo actualizar');
+    await load();
+    setBusyId(null);
+    if (selected?.id === id) {
+      setSelected((prev) => (prev ? { ...prev, status } : prev));
+    }
+  }
+
+  async function saveSelected() {
+    if (!selected) return;
+    setBusyId(selected.id);
+    setErr(null);
+    const res = await fetch('/api/creatives', {
+      method: 'PATCH',
+      headers: { 'Content-Type': 'application/json' },
+      body: JSON.stringify({
+        id: selected.id,
+        status: selected.status,
+        title: selected.title,
+        channel: selected.channel,
+        placement: selected.placement,
+        format: selected.format,
+        headline: selected.headline,
+        primary_text: selected.primary_text,
+        description: selected.description,
+        cta: selected.cta,
+        media_url: selected.media_url,
+        brand_name: selected.brand_name,
+        landing_url: selected.landing_url,
+      }),
+    });
+    const data = await res.json();
+    if (!res.ok) setErr(data.error ?? 'No se pudo guardar');
+    await load();
+    setBusyId(null);
+  }
+
+  async function remove(id: string) {
+    if (!confirm('¿Borrar esta creatividad?')) return;
+    setBusyId(id);
+    setErr(null);
+    const res = await fetch(`/api/creatives?id=${encodeURIComponent(id)}`, {
+      method: 'DELETE',
+    });
+    const data = await res.json().catch(() => ({}));
+    if (!res.ok) setErr(data.error ?? 'No se pudo borrar');
+    if (selected?.id === id) setSelected(null);
+    await load();
+    setBusyId(null);
+  }
+
+  const livePreview: CreativePreviewData = showForm ? draft : draft;
+
+  return (
+    <div className="space-y-6">
+      <div className="flex flex-wrap items-end justify-between gap-3">
+        <div>
+          <p className="text-[11px] font-bold tracking-[0.16em] uppercase text-violet-400">
+            Pipeline creatividades
+          </p>
+          <h2 className="text-2xl font-bold tracking-tight text-white mt-1">
+            Preview como en Ad Tracker
+          </h2>
+          <p className="text-sm text-gray-400 mt-1 max-w-2xl">
+            Cada pieza muestra cómo se verá en Meta/Google Ads o en RRSS
+            (feed, Stories, LinkedIn) antes de aprobar. Cliente en contexto
+            arriba.
+          </p>
+        </div>
+        <button
+          type="button"
+          onClick={() => setShowForm((v) => !v)}
+          className="inline-flex items-center gap-2 rounded-xl bg-brand-500/90 hover:bg-brand-500 px-4 py-2.5 text-sm font-semibold text-white"
+        >
+          <Plus className="w-4 h-4" /> Nueva pieza
+        </button>
+      </div>
+
+      {warning && (
+        <p className="text-xs text-amber-400/90 border border-amber-500/20 rounded-lg px-3 py-2">
+          {warning}
+        </p>
+      )}
+      {err && <p className="text-xs text-red-400">{err}</p>}
+
+      <div className="flex flex-wrap gap-1.5">
+        {[
+          { id: 'all', label: 'Todas' },
+          { id: 'ads', label: 'Campañas ads' },
+          { id: 'rrss', label: 'Redes sociales' },
+          ...STATUSES.map((s) => ({ id: s.id, label: s.label })),
+        ].map((f) => (
+          <button
+            key={f.id}
+            type="button"
+            onClick={() => setFilter(f.id)}
+            className={`px-3 py-1.5 rounded-lg text-xs font-semibold ${
+              filter === f.id
+                ? 'bg-white text-gray-900'
+                : 'bg-gray-800/70 text-gray-300'
+            }`}
+          >
+            {f.label}
+          </button>
+        ))}
+      </div>
+
+      {showForm && (
+        <section className="rounded-2xl border border-gray-800 bg-[#111827] p-4 md:p-5 grid lg:grid-cols-[1fr_300px] gap-5">
+          <form onSubmit={create} className="space-y-3">
+            <p className="text-sm font-bold text-white">Nueva creatividad</p>
+            <div className="grid sm:grid-cols-2 gap-3">
+              <Field label="Nombre interno">
+                <input
+                  required
+                  value={draft.title}
+                  onChange={(e) =>
+                    setDraft((d) => ({ ...d, title: e.target.value }))
+                  }
+                  className={inputCls}
+                  placeholder="VIDEO 8 · botellas 9:16"
+                />
+              </Field>
+              <Field label="Marca / cuenta">
+                <input
+                  value={draft.brand_name}
+                  onChange={(e) =>
+                    setDraft((d) => ({ ...d, brand_name: e.target.value }))
+                  }
+                  className={inputCls}
+                  placeholder="Agua Miia"
+                />
+              </Field>
+              <Field label="Canal">
+                <select
+                  value={draft.channel}
+                  onChange={(e) =>
+                    setDraft((d) => ({ ...d, channel: e.target.value }))
+                  }
+                  className={inputCls}
+                >
+                  {CHANNEL_OPTIONS.map((c) => (
+                    <option key={c.id} value={c.id}>
+                      {c.label}
+                    </option>
+                  ))}
+                </select>
+              </Field>
+              <Field label="Placement">
+                <select
+                  value={draft.placement}
+                  onChange={(e) =>
+                    setDraft((d) => ({ ...d, placement: e.target.value }))
+                  }
+                  className={inputCls}
+                >
+                  {PLACEMENT_OPTIONS.map((p) => (
+                    <option key={p.id} value={p.id}>
+                      {p.label}
+                    </option>
+                  ))}
+                </select>
+              </Field>
+              <Field label="Formato">
+                <select
+                  value={draft.format}
+                  onChange={(e) =>
+                    setDraft((d) => ({ ...d, format: e.target.value }))
+                  }
+                  className={inputCls}
+                >
+                  {FORMAT_OPTIONS.map((f) => (
+                    <option key={f.id} value={f.id}>
+                      {f.label}
+                    </option>
+                  ))}
+                </select>
+              </Field>
+              <Field label="CTA">
+                <input
+                  value={draft.cta}
+                  onChange={(e) =>
+                    setDraft((d) => ({ ...d, cta: e.target.value }))
+                  }
+                  className={inputCls}
+                  placeholder="Más información"
+                />
+              </Field>
+            </div>
+            <Field label="Headline">
+              <input
+                value={draft.headline}
+                onChange={(e) =>
+                  setDraft((d) => ({ ...d, headline: e.target.value }))
+                }
+                className={inputCls}
+                placeholder="Titular visible en el anuncio / post"
+              />
+            </Field>
+            <Field label="Primary text / copy">
+              <textarea
+                value={draft.primary_text}
+                onChange={(e) =>
+                  setDraft((d) => ({ ...d, primary_text: e.target.value }))
+                }
+                className={`${inputCls} min-h-[88px]`}
+                placeholder="Texto principal del anuncio o caption RRSS"
+              />
+            </Field>
+            <Field label="Descripción (ads)">
+              <input
+                value={draft.description}
+                onChange={(e) =>
+                  setDraft((d) => ({ ...d, description: e.target.value }))
+                }
+                className={inputCls}
+              />
+            </Field>
+            <div className="grid sm:grid-cols-2 gap-3">
+              <Field label="URL media (imagen / vídeo)">
+                <input
+                  value={draft.media_url}
+                  onChange={(e) =>
+                    setDraft((d) => ({ ...d, media_url: e.target.value }))
+                  }
+                  className={inputCls}
+                  placeholder="https://… o /media/…"
+                />
+              </Field>
+              <Field label="Landing">
+                <input
+                  value={draft.landing_url}
+                  onChange={(e) =>
+                    setDraft((d) => ({ ...d, landing_url: e.target.value }))
+                  }
+                  className={inputCls}
+                  placeholder="https://…"
+                />
+              </Field>
+            </div>
+            <div className="flex gap-2 pt-1">
+              <button
+                type="submit"
+                className="rounded-xl bg-emerald-500/20 border border-emerald-500/40 text-emerald-300 px-4 py-2 text-sm font-semibold"
+              >
+                Guardar en pipeline
+              </button>
+              <button
+                type="button"
+                onClick={() => setShowForm(false)}
+                className="rounded-xl bg-gray-800 text-gray-300 px-4 py-2 text-sm"
+              >
+                Cancelar
+              </button>
+            </div>
+          </form>
+          <div>
+            <p className="text-[10px] uppercase tracking-wider text-gray-500 mb-2 flex items-center gap-1.5">
+              <Eye className="w-3.5 h-3.5" /> Preview en vivo
+            </p>
+            <CreativePlacementPreview data={livePreview} />
+          </div>
+        </section>
+      )}
+
+      {loading ? (
+        <p className="text-sm text-gray-500">Cargando…</p>
+      ) : filtered.length === 0 ? (
+        <div className="bg-[#111827] border border-dashed border-gray-700 rounded-xl p-12 text-center">
+          <ImageIcon className="w-10 h-10 text-gray-600 mx-auto mb-3" />
+          <p className="text-gray-300 font-medium">Pipeline vacío</p>
+          <p className="text-xs text-gray-500 mt-2 max-w-md mx-auto">
+            Añade una pieza con canal (Meta, Google, IG, LinkedIn…) y verás la
+            preview de publicación como en el Ad Tracker.
+          </p>
+        </div>
+      ) : (
+        <div className="space-y-4">
+          {filtered.map((c) => (
+            <article
+              key={c.id}
+              role="button"
+              tabIndex={0}
+              onClick={() => setSelected(c)}
+              onKeyDown={(e) => {
+                if (e.key === 'Enter' || e.key === ' ') {
+                  e.preventDefault();
+                  setSelected(c);
+                }
+              }}
+              className="grid cursor-pointer gap-4 rounded-2xl border border-gray-800 bg-[#111827] p-4 transition hover:border-violet-500/40 md:grid-cols-[minmax(240px,300px)_1fr]"
+            >
+              <CreativePlacementPreview data={c} compact />
+              <div className="min-w-0 space-y-3">
+                <div className="flex flex-wrap items-start justify-between gap-2">
+                  <div>
+                    <h3 className="text-lg font-semibold text-white">
+                      {c.title}
+                    </h3>
+                    <p className="text-sm text-gray-400 mt-0.5">
+                      {channelLabel(c.channel)}
+                      {c.placement ? ` · ${c.placement}` : ''}
+                      {c.format ? ` · ${c.format}` : ''}
+                    </p>
+                    <div className="flex flex-wrap gap-1.5 pt-2">
+                      <span className="rounded-full border border-violet-500/40 px-2 py-0.5 text-[10px] tracking-wide text-violet-300 uppercase">
+                        {channelLabel(c.channel)}
+                      </span>
+                      {c.format ? (
+                        <span className="rounded-full border border-gray-700 px-2 py-0.5 text-[10px] tracking-wide text-gray-400 uppercase">
+                          {c.format}
+                        </span>
+                      ) : null}
+                    </div>
+                  </div>
+                  <span className="border border-gray-700 px-2 py-1 font-mono text-[10px] tracking-wide uppercase text-gray-300">
+                    {STATUSES.find((s) => s.id === c.status)?.label || c.status}
+                  </span>
+                </div>
+
+                {(c.headline || c.primary_text) && (
+                  <div className="rounded-xl border border-gray-800 bg-black/25 p-3 space-y-1.5">
+                    {c.headline ? (
+                      <p className="text-sm font-semibold text-white">
+                        {c.headline}
+                      </p>
+                    ) : null}
+                    {c.primary_text ? (
+                      <p className="text-xs text-gray-400 line-clamp-3 whitespace-pre-wrap">
+                        {c.primary_text}
+                      </p>
+                    ) : null}
+                    {c.cta ? (
+                      <p className="text-[11px] text-sky-400 font-semibold">
+                        CTA: {c.cta}
+                      </p>
+                    ) : null}
+                  </div>
+                )}
+
+                <div
+                  className="flex items-center gap-2"
+                  onClick={(e) => e.stopPropagation()}
+                >
+                  <select
+                    className="flex-1 text-[11px] rounded-lg bg-gray-900 border border-gray-700 text-gray-300 px-2 py-1.5"
+                    value={c.status}
+                    disabled={busyId === c.id}
+                    onChange={(e) => setStatus(c.id, e.target.value)}
+                  >
+                    {STATUSES.map((s) => (
+                      <option key={s.id} value={s.id}>
+                        {s.label}
+                      </option>
+                    ))}
+                  </select>
+                  <button
+                    type="button"
+                    title="Borrar"
+                    disabled={busyId === c.id}
+                    onClick={() => remove(c.id)}
+                    className="p-2 rounded-lg text-gray-500 hover:text-red-400 hover:bg-red-500/10"
+                  >
+                    <Trash2 className="w-3.5 h-3.5" />
+                  </button>
+                </div>
+              </div>
+            </article>
+          ))}
+        </div>
+      )}
+
+      {!loading && creatives.length > 0 && (
+        <div className="grid grid-cols-2 md:grid-cols-4 gap-2 pt-2">
+          {STATUSES.map((col) => {
+            const n = creatives.filter((c) => c.status === col.id).length;
+            return (
+              <div
+                key={col.id}
+                className="rounded-xl border border-gray-800 bg-[#0D121F] px-3 py-2"
+              >
+                <p className="text-[10px] uppercase tracking-wider text-gray-500">
+                  {col.label}
+                </p>
+                <p className="text-xl font-bold text-white tabular-nums">{n}</p>
+              </div>
+            );
+          })}
+        </div>
+      )}
+
+      {selected && (
+        <div className="fixed inset-0 z-50 bg-black/75 backdrop-blur-sm flex items-center justify-center p-4">
+          <div className="bg-[#0D121F] border border-gray-800 rounded-2xl w-full max-w-4xl max-h-[92vh] overflow-hidden flex flex-col">
+            <div className="p-4 border-b border-gray-800 flex justify-between gap-3 bg-[#111827]">
+              <div>
+                <p className="text-sm font-bold text-white">{selected.title}</p>
+                <p className="text-[11px] text-gray-500 mt-0.5">
+                  Preview · {channelLabel(selected.channel)}
+                </p>
+              </div>
+              <button type="button" onClick={() => setSelected(null)}>
+                <X className="w-5 h-5 text-gray-400" />
+              </button>
+            </div>
+            <div className="p-5 overflow-y-auto grid md:grid-cols-[300px_1fr] gap-5">
+              <CreativePlacementPreview data={selected} />
+              <div className="space-y-3">
+                <Field label="Headline">
+                  <input
+                    className={inputCls}
+                    value={selected.headline || ''}
+                    onChange={(e) =>
+                      setSelected({ ...selected, headline: e.target.value })
+                    }
+                  />
+                </Field>
+                <Field label="Primary text">
+                  <textarea
+                    className={`${inputCls} min-h-[100px]`}
+                    value={selected.primary_text || ''}
+                    onChange={(e) =>
+                      setSelected({
+                        ...selected,
+                        primary_text: e.target.value,
+                      })
+                    }
+                  />
+                </Field>
+                <div className="grid sm:grid-cols-2 gap-3">
+                  <Field label="Canal">
+                    <select
+                      className={inputCls}
+                      value={selected.channel || 'meta_ads'}
+                      onChange={(e) =>
+                        setSelected({ ...selected, channel: e.target.value })
+                      }
+                    >
+                      {CHANNEL_OPTIONS.map((c) => (
+                        <option key={c.id} value={c.id}>
+                          {c.label}
+                        </option>
+                      ))}
+                    </select>
+                  </Field>
+                  <Field label="Placement">
+                    <select
+                      className={inputCls}
+                      value={selected.placement || 'feed'}
+                      onChange={(e) =>
+                        setSelected({ ...selected, placement: e.target.value })
+                      }
+                    >
+                      {PLACEMENT_OPTIONS.map((p) => (
+                        <option key={p.id} value={p.id}>
+                          {p.label}
+                        </option>
+                      ))}
+                    </select>
+                  </Field>
+                  <Field label="Formato">
+                    <select
+                      className={inputCls}
+                      value={selected.format || 'image'}
+                      onChange={(e) =>
+                        setSelected({ ...selected, format: e.target.value })
+                      }
+                    >
+                      {FORMAT_OPTIONS.map((f) => (
+                        <option key={f.id} value={f.id}>
+                          {f.label}
+                        </option>
+                      ))}
+                    </select>
+                  </Field>
+                  <Field label="CTA">
+                    <input
+                      className={inputCls}
+                      value={selected.cta || ''}
+                      onChange={(e) =>
+                        setSelected({ ...selected, cta: e.target.value })
+                      }
+                    />
+                  </Field>
+                  <Field label="Media URL">
+                    <input
+                      className={inputCls}
+                      value={selected.media_url || ''}
+                      onChange={(e) =>
+                        setSelected({ ...selected, media_url: e.target.value })
+                      }
+                    />
+                  </Field>
+                  <Field label="Landing">
+                    <input
+                      className={inputCls}
+                      value={selected.landing_url || ''}
+                      onChange={(e) =>
+                        setSelected({
+                          ...selected,
+                          landing_url: e.target.value,
+                        })
+                      }
+                    />
+                  </Field>
+                </div>
+              </div>
+            </div>
+            <div className="p-4 border-t border-gray-800 bg-[#111827] flex flex-wrap justify-between gap-2">
+              <button
+                type="button"
+                disabled={busyId === selected.id}
+                onClick={() => remove(selected.id)}
+                className="px-3 py-2 rounded-xl text-xs text-red-300 border border-red-500/30"
+              >
+                Borrar
+              </button>
+              <button
+                type="button"
+                disabled={busyId === selected.id}
+                onClick={saveSelected}
+                className="px-4 py-2 rounded-xl text-xs font-semibold bg-emerald-500/20 text-emerald-300 border border-emerald-500/40"
+              >
+                Guardar cambios
+              </button>
+            </div>
+          </div>
+        </div>
+      )}
+    </div>
+  );
+}
+
+function Field({
+  label,
+  children,
+}: {
+  label: string;
+  children: React.ReactNode;
+}) {
+  return (
+    <label className="block text-[11px] uppercase tracking-wider text-gray-500">
+      {label}
+      {children}
+    </label>
+  );
+}